Bay Area Asset Support Center (ASC)
About the Asset Support Center
The Bay Area Asset Support Center (ASC) is a two-year, regional initiative to expand asset-building opportunities for low-and moderate-income residents of San Francisco Bay Area communities. ASC is:
- Providing technical assistance to advance local initiatives;
- Convening practitioners to share promising practices;
- Expanding the base of support for public policy reforms; and
- Creating an online database of strategies underway across the region.
In 2007-2008, the initiative is focusing on Alameda, Contra Costa, San Francisco and Sonoma counties; in 2008-2009, ASC will expand to include Marin, Napa, San Mateo, Santa Clara and Solano counties.
Heather McCulloch, founder and principal of Asset Building Strategies, is leading the ASC initiative. EARN CEO Ben Mangan is a key member of the management team; and EARN staff are providing technical assistance, website management and other services.
The following philanthropic partners are also on the ASC management team: the California Endowment, Citi, the Evelyn and Walter Haas, Jr. Fund, the Friedman Family Foundation, the Levi Strauss Foundation, the San Francisco Foundation, the Silicon Valley Community Foundation, United Way of the Bay Area, the Walter and Elise Haas Fund, the Walter S. Johnson Foundation and the Y&H Soda Foundation.
For information on technical assistance and upcoming convenings, or to offer updates or additions to the ASC database, please contact Christi Baker.

